Wednesday, December 5, 2007

GM Canada Receives Top Honours at the AJAC “Best New” Vehicle Awards

GM Canada was today honoured by the Automobile Journalists Association of Canada (AJAC), which named 4 GM entries as the best new vehicle in their respective categories.

The recognition results from recent back-to-back driving evaluations of over 60 new vehicles at the recent AJAC Test Fest evaluation - the foundation of the Canadian Car of the Year Awards (CCOTY) program.

2008 Saturn Astra XR

2008 Saturn Astra XR

Saturn Astra: Best New Small Car
Saturn Vue: Best New CUV $35,000-$60,000
Buick Enclave: Best New CUV over $60,000
Chevrolet Silverado: Best New Pickup Truck

Over 70 of Canada’s top automotive journalists judged this year’s competition which aims to provide consumers with sound, comparative information on new vehicles.

“We’re honoured by these awards from Canada’s top automotive journalists, which we think will help consumers appreciate the strides GM has made in terms of product design, technology, fuel efficiency and quality,” said Marc Comeau vice president of sales, service and marketing for GM of Canada. “With surprising levels of content and benefits like OnStar and GM’s leading coverage, customers get much more for their money with a GM vehicle today.”

2008 Buick Enclave launch with Tiger Woods

2008 Buick Enclave launch with Tiger Woods

The stylish and fuel efficient Saturn Astra impressed many with its excellent driving character and surprising level of content – all for less than $18,000.

The Saturn Vue compact crossover utility topped the competition’s largest category, edging out 10 other entries with its combination of style, driving character, safety, efficiency and value.

The Enclave proved that Buick offers quality and refinement at the very top of the class, but at a price Canadians can truly afford.

2008 Chevrolet Silverado LTZ Extended Cab

2008 Chevrolet Silverado LTZ Extended Cab

The Chevrolet Silverado extends GM’s decades-long legacy of sales leadership in full-size pickups, with a segment-best combination of fuel efficiency and capability that has seen sales continue to climb since its Canadian launch.

AJAC CATEGORY ENTRIES:

SMALL CAR

Saturn Astra, Ford Focus SE , Mitsubishi Lancer GTS, Subaru Impreza Sedan, Suzuki SX4 Sedan

SUV / CUV $35,000 - $60,000

Saturn Vue, Hyundai Veracruz, Infiniti EX, Jeep Grand Cherokee Diesel, LandRover LR2, GMC Acadia SLT, Mazda CX-9, Nissan Pathfinder, Subaru Tribeca, Toyota Highlander, Volvo XC70

SUV / CUV over $60,000

Buick Enclave, BMW X5, Mercedes M-Class , Mercedes G-Class

PICK-UP

Chevrolet Silverado, Dodge Dakota, GMC Sierra, Toyota Tundra

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